Ashaway has embarked on a major development project utilizing Zyex filaments. This project will ultimately include all four major racket sports—tennis, squash, badminton and racquetball—with new high-performance Zyex-based strings being created for the unique dynamics of each sport. In addition, Ashaway will launch a long-term advertising and promotional campaign to raise the awareness of both players and stringers to the incredible advantages and benefits of using Zyex-based strings.
| Comparative Dynamic Stiffness of Commercial Racket Strings |
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| Ads Featuring our New Strings made with Zyex | |
 TENNIS |
SQUASH |